HQ managers and frontline employees operate in different worlds. Here’s why enterprise tools fail and how to bridge the gap by designing for real users.
An acquaintance runs a car dealer network for a premium brand. He once asked a long-time engineer of the manufacturing company why their cars fail so often. The answer?
“Because we test them with professional drivers.”
Read the full article of Cristian SALANTI, 2025 Reworked Contributor of the Year: Your Digital Workplace Is Probably Designed for the Wrong Persona